About The Author

Joe Duarte

Joe Duarte has spent his entire journalism career reporting on the auto industry in various newspapers, business and lifestyle magazines, auto websites and in different broadcast media. Shortly after starting his professional career in 1987 at a start-up Metroland weekly auto-dealer supported newspaper in Toronto, he was recruited as the new editor of World of Wheels magazine (at the time, Canada’s only year-round magazine for auto-enthusiasts). He holds the distinction of being the longest serving editor of the magazine, guiding it to three design and layout awards, as recognized by the Automobile Journalists’ Association of Canada (AJAC). At World of Wheels, he also helped to found the Canadian Auto World trade journal and an annual auto industry directory digest. He left World of Wheels to start up the short-lived Drive upscale lifestyle glossy magazine before heading Canadian Tire’s Auto Club magazine Autoroute. Between 2000 and 2013 he wrote and edited automotive content for Sun Media, where he served in several management roles. Joe is a classically trained journalist who holds a Bachelor of Arts degree from University of Waterloo and a Journalism degree from Durham College, and considers himself the voice of the sensible motorist, with his ability to spin a utility perspective on just about any vehicle available in today’s market.

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Recent Posts


The art of the hood

Created to gauge water temperature, hood ornaments became prestigious design cues, with many companies hiring artists to get the right one.


Mercedes may face copyright infringement with EQ

Chery filed complaint with China’s Trademark Office, and if upheld would mean Mercedes could not use name on vehicle, or even on any electric brand.


Gesture recognition to dominate auto controls

More car owners want latest technology on devices, including vehicles, and increased awareness of regulations about safe use of devices while driving.


Biofuel market expected to grow through 2021

Technavio report says increasingly stringent emissions regulations will drive market for automotive biofuels, with possible support from governments.


Hyundai tunes i30 to the Nth degree

The performance hatchback uses a 2.0-litre turbo 4-cylinder that makes 247 hp, or 271 with Performance Pack, to battle Focus ST, Civic Type-R and GTI.


McLaren showing off more of its hyper-car

Codenamed BP23, just 106 of the hybrid bespoke 3-seat luxury supercar are planned for production, and they’re all sold and planned for delivery in 2019.


Toyota to show refreshed models in New York

Freshened-up models get updated front end styling, new exterior colours, and enhanced technology, including connectivity and audio system upgrades.


New VWs may virtually design themselves

HoloLens mixed-reality goggles allow designers to swap colours, change the wheel designs, and even modify body panels or change trim level visual cues.


After 5 years of concepts Lexus LC ready to roll

LC 500 coupe promises to deliver not just stunning good looks and premium craftsmanship, but also scintillating performance and long-distance comfort.


LED industry to grow with auto applications

As electronics industry moves to Organic Light-Emitting Diodes (OLED), lighting industry has taken top spot in LED use, with autos gaining on homes.


Can-Am returns to Laguna Seca

Series ran 1966-73 and was practically “anything goes,” with unlimited engine sizes, turbocharging or supercharging, and unrestricted aerodynamics.


Lotus takes a light Sprint with new Elise

Lotus Elise Sprint tips scales at 798 kg, thanks to extended carbon fibre; also distinctive in front and rear exterior design, and interior upgrades.


Ford helps driver conquer fear of the dark

Ford commissioned poll of thousands of drivers across Europe, with 81% (and 87% of women) admitting to being scared of being behind the wheel at night.


Acura gives its MDX a boost with new hybrid

2017 Acura MDX Sport Hybrid retains MSX’s 3-row seating with room for seven, in Technology Pkg, or six with individual middle seats in Advance Pkg.


Jaguar takes its first electric car for a stroll

Jaguar is calling all-wheel drive I-PACE an electric performance SUV, promising 0-100 km/h times of around four seconds and a range of over 500 km.


WHO marks safety week to address road deaths

Last UN Global Road Safety Week addressed epidemic of children’s road deaths, which the WHO estimates at over 186,000 annually, or about 500 per day.


Automakers may have ignored Takata airbag problems

Plaintiffs are still building case that alleges auto manufacturers were aware of the potential problems but chose to use faulty airbag modules anyway.


Nissan recalls Sentra over inadvertent side-bag deployment

Recall affects more than 54,000 Sentras from 2012, though a specific number has not been released, or whether Nissan is aware of related injuries.


Mercedes-Benz offers minivan for all adventures

Marco Polo Horizon is aimed at trend-conscious adventurers looking for flexible, functional vehicles for spontaneous trips to chase outdoor activities.


London Taxi goes to the Arctic Circle

Among things being tested are the obvious — battery performance and travel range — but equally important are comfort levels for drivers and passengers.

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