Audi A8 sneak-peak at world premiere of ‘Spider-Man: Homecoming’

Spider-Man actor Tom Holland arrived at red carpet on the hood of the new A8

Published: June 29, 2017, 6:00 AM
Updated: November 21, 2021, 3:10 PM

Audi A8 - Spider-Man

Audi provided a rare public sneak-peak of its forthcoming A8 luxury car at the world premiere of ‘Spider-Man: Homecoming’, in Los Angeles, with lead actor Tom Holland along for the ride.

The car, which will make its official debut on July 11, 2017 at the Audi Summit in Barcelona, was camouflaged for this appearance with a swirl design modified to incorporate spider webs on the vehicle doors and within the brand’s signature rings.

Even before its official debut, glimpses of the new A8’s can be seen on the big screen in the movie, which also launches in July. In addition to parts of the front and side designs apparent in the film, moviegoers will get to see Audi AI Traffic Jam Pilot in action when Happy Hogan is driving Peter Parker, momentarily removing his hands from the steering wheel.

Thanks to its activated AI Traffic Jam Pilot, Audi says, the A8 really can take over the task of driving and continue to move autonomously.