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Ford Fusion Hybrid takes first AJAC Green Car title

Expert panel puts Fusion first in field of 15 vehicles on the path to the future

Published: April 12, 2013, 2:00 PM
Updated: April 29, 2018, 12:47 PM

The Automobile Journalists' Association of Canada today announced its first-ever Green Car award winner at the Green Living Show in Toronto -- the 2013 Ford Fusion Hybrid.

"We are extremely proud that the 2013 Ford Fusion hybrid has been honoured by our country's top automotive journalists as the recipient of the inaugural Canadian Green Car Award," said Steve Ross, Ford of Canada's product marketing manager, sustainability and electrification. "The Fusion hybrid is an important vehicle in the Ford line-up, delivering leading fuel-economy, innovative technologies and a sleek, desirable design for eco-conscious consumers."

The award was conceived to recognized those vehicles with the potential for strong environmental benefits and to give consumers some authoritative information about them. A panel of expert members from the association looked at 15 environmentally advanced vehicles nominated by their manufacturers and narrowed down a shortlist of five: the Fusion Hybrid, Ford C-MAX Energi, Hyundai Sonata Hybrid, Mazda3 SKYACTIV and Volkswagen Jetta Turbocharged Hybrid.

"The competition has made it clear that driving a green vehicle isn't a dull obligation. On the contrary: they can be great fun," said Peter Gorrie, chair of AJAC's Green Car Award steering committee, who presented the trophy. "We're just at the beginning of a green revolution in cars. We want this award to help everyone understand and appreciate it, and make the best possible choice for themselves and the environment."

The competition emphasized not only fuel economy and emissions, but also considered other environmental features within each vehicle such as use of recycled or naturally sourced materials, and steps each manufacturer has taken to green its operations.  Equally important, it assessed market potential -- factors such as build quality, driving experience, overall features, availability, general consumer appeal and price.

"AJAC believes that green technologies mean the evolution of the automobile, not its demise," said president Charles Renny. "The fact that automobiles can adapt and thrive speaks volumes about those who love cars and are passionate about preserving our planet.  The Canadian Green Car Award is the first step down the path of embracing that future."

The 2013 Ford Fusion Hybrid was also named Best New Family Car over $30,000 at the Association's annual Canadian Car of the Year Awards, one of the cornerstones of the organization. Visit www.ajac.ca for more information.