Families that find themselves on the road this Christmas Eve can still keep track of Santa’s movements, at least if you own a GM vehicle, thanks to OnStar.
Vehicles with active OnStar connections can find out where in the world Santa Claus is visiting by simply pushing the blue OnStar button, thanks to a collaboration with the North America Aerospace Defense Command (NORAD) to provide real-time updates during the jolly old elf’s annual 1-night trek.
OnStar taps into NORAD’s North Warning System radar chain and geosynchronous satellites with infrared sensors to follow Santa around the world.
“Each year, we help keep spirits bright by fulfilling thousands of requests on Santa’s whereabouts,” said Stacey Unold, director of Contact Center Operations supporting Chevrolet. “This in-car technology provides Chevy owners and their families with a fun and festive way to connect during the most wonderful time of the year.”
Chevrolet and OnStar will also donate $1 US to the American Red Cross for the first 10,000 blue-button-pushes between 6 am EST on Dec. 24 and 5 am EST on Dec. 25.