Chevrolet will focus on its new lineup of performance cars at the 2013 New York International Auto Show, which opens at the end of this month.
Those models include a refreshed 2014 Camaro, which will make its world debut at the show, along with the already-introduced 2014 Corvette Stingray coupe and convertible, and the all-new SS performance sedan.
General Motors says one out of three performance cars sold in the United States in 2012 was a Chevrolet. Hence the focus on performance.
"We're going to give (Chevrolet customers) even more reasons to be enthused about Chevrolet performance, design and technology," said GM North America president. Mark Reuss
The revamped 2014 Camaro is said to advance the design and performance attributes that has made it the most popular sports car (in the U.S.) under $50,000 for three consecutive years.
Also featured in New York will be the 2014 Corvette Stingray convertible, revealed earlier this week at the Geneva show. It features an all-new, fully electronic top that can be lowered with the push of a button or remotely using the key fob.
The 2014 SS sports sedan, introduced at Daytona in February, is Chevy’s first V-8-powered, rear-wheel driven performance sedan since 1996.