For the first time since he founded the company in 1925, Walter P. Chrysler's name is no longer part of the corporate title. The Chrysler Group, it's most recent incarnation, is no more.
The U.S.-based affiliate of Fiat Chrysler Automobiles, the parent company resulting from the merger of the two major automakers earlier this year, is now called FCA US LLC, effective immediately.
The parent company (FCA) officially adopted its new name in October when it listed on the New York Stock Exchange.
The name change to FCA US LLC “does not affect the company’s headquarters location in Auburn Hills, Michigan, its holdings, management team, board or brands,” the company said in a statement.
The statement also noted that FCA US LLC “remains proud of its joint heritage” and that the company “continues to build upon the solid foundations first established by Walter P. Chrysler in 1925 as well as a rich Fiat heritage that dates from 1899.”
FCA US operates 36 manufacturing facilities, including 23 in the United States, six in Canada and seven in Mexico.
The Chrysler name will continue as a vehicle brand of FCA US, along with Dodge, Jeep, Ram, Fiat and Alfa Romeo.