One month does not a year make, but if January's sales are any indication, Honda's 15-year reign as Canada's best-selling car may be in jeopardy in 2013.
For the first time since the Japanese supply disruptions resulting from the natural disasters of 2011, the Hyundai Elantra outsold the Honda Civic in January – by a substantial margin.
In a Canadian market that was down 2.2% overall from last January, Elantra's 2,956 sales were up 23.2% while Civic's 2503 units moved were down by 49.3%.
Among passenger cars, Toyota's Corolla ( 5.5%) held on to third place, but the Chevrolet Cruze ( 31.9%) and Volkswagen Jetta ( 19.3%) moved up to fourth and fifth respectively, relegating the Mazda3 (-13.3%) to fifth.
Ford's Focus (-1.2%) was sixth, whilethe Fusion ( 84.4%) topped the mid-size charts in seventh, ahead of a fast-moving new Honda Accord ( 147.4%) – AJAC's 2013 Canadian Car of the Year – and Hyundai Sonata ( 14.5%).
Those three bumped the Toyota Camry – last year's best-selling mid-size car – out of the top 10.
On the truck side, the Dodge Grand Caravan (-21.6%) held onto third place, while Ford's redesigned Escape CUV ( 24.1%) jumped into fourth, ahead of the GMC Sierra ( 8.9%) and Chevrolet Silverado( 16.8%).
The Dodge Journey ( 2.3%), Hyundai Santa Fe ( 25.2%) – AJAC's 2013 Canadian Utility Vehicle of the Year – Honda CR-V (-26.7%) and Jeep Wrangler ( 43.8%) rounded out the top 10, in that order, displacing the Toyota RAV4.