Ford puts the adventure bug in its SUVs for SEMA

Consumers are hungry to personalize SUVs, which have huge possibilities

Published: October 20, 2019, 5:30 PM
Updated: November 17, 2021, 3:45 PM

MAD Industries Ford Escape

SEMA is about two weeks away, so car companies are readying their wares to show what their parts counters can do to personalize their new models. Having made the decision to abandon its passenger car business, Ford is naturally prepping the Escape, Explorer and Expedition for its 50-vehicle display.

“There’s a growing hunger for consumers to personalize their SUVs, which have a huge range of possibilities from lowered street rides to off-road overlanding,” said Eric Cin, global director, Ford vehicle personalization and accessories. “As the latest versions of Escape and Explorer continue to provide buyers with even more options for what they want, the aftermarket is a great place to see just how much more there is out there.”

LGE-CTS Motorsports Urban Ford Escape

The aggressive stance comes courtesy of Eibach (with performance lowering springs) and TSW Wheels (Petrol P6A wheels shod with BFGoodrich Advantage T/A Sport tires). The growl to match comes from a Borla custom cat-back exhaust and Power Commander throttle control system for the 2.0-litre EcoBoost 4-cylinder engine. When it’s ready to leave the city, the Urban Escape can be loaded up with recreational equipment on Yakima mounts for the Ford Accessories roof rack crossbars. Inside, custom leather from Rogelio’s Auto Upholstery keep occupants comfortable and audio accessories from Scosche set the mood.

Air Design USA Ford Escape Sport Hybrid

Painted up in stunning Sherwin-Williams 2-tone black and white, courtesy of Faith Quality Auto Body, the hybrid Escape rides on custom 20-inch Forgiato Flow 001 wheels shod with Pirelli Scorpion Verde tires. They’re housed in wheel wells fitted with Air Design fender flares, which also supplies the door rocker mouldings and silver skid plates. Set for adventure, the Escape Sport Hybrid is tarted up with a cargo organizer, cargo mat and floor liners, as well as with a portable fridge from Indel B to keep perishables fresh for post adventure sustenance.

MAD Industries 2020 Ford Escape

It’s called “escape” for a reason, so making it haul gear is a no-brainer with a Yakima bike carrier. The vehicle rides on Michelin Pilot Sport 4 tires on 21-inch Rotiform OZR wheels tucked in by Eibach Pro Kit lowering springs. The custom paint job features BASF RM paint. The interior showcases Miko ultra-suede headliner, custom matte grey trim and a Rockford Fosgate audio system.

Blood Type Racing Ford Explorer Limited Hybrid

Going exploring in an Explorer Hybrid will be easier with a half-inch levelling kit, 20-inch Ace Alloy AFF09 black chrome wheels and Toyo Open Country A/T II tires. A Borla cat-back exhaust adds a distinct note to the 3.3-litre V-6, while attitude is provided by black chrome trim pieces — front grille, rear bumper accents, exhaust tips, door handle accents and lower door moldings. Two custom BTR Edition snowboards from Blank Snowboards ride on the roofrail-mounted Yakima carrier, while a Ford Accessories rear seat entertainment system by Voxx keeps rear passengers from asking if you’re there yet.

CGS Performance Products Ford Explorer ST

It’s all about presentation, with a Borla cat-back exhaust, carbon-fibre tips, massive 24-inch Savini wheels with Pirelli P-Zero rubber, a sleek grey paint job by Sikkens accented in red (roofline and side skirts), and a custom interior by Alea Leather.

Prefix Ford Explorer

Meant as a racetrack support vehicle for the 2020 Trans Am series, its track appeal comes courtesy of a lowered suspension, 20-inch GWG wheels, a Whelen emergency siren/signal system, Ford Performance recovery kit, and Ford Accessories first aid and roadside assistance kit from DC Safety. Recaro sport seats keep support workers snug during high-speed driving.

Good Boy Daisy LifeStyle Ford Expedition Limited MAX

For today’s touring troubadours, there’s a personal touring bus boasting a street-savvy look with a bumper mounted light bar and Nappa leather interior by Alea Leather. The large Expedition features a custom paint scheme by Relic Works, 24-inch Forgiato wheels, Whipple EcoBoost Stage 1 induction kit and Borla touring exhaust. Zoom Q8 cameras and Sennheiser mics allow sampling of the outside world, while a TouchMix 8 digital mixer allows recording and sharing of the finished product.

MAD Industries Ford Expedition Stealth

As it does with the Escape, MAD Industries delivers an Expedition built for adventure, with a roof mounted Yakima SkyRise rooftop tent, and Adapt 50-inch lightbar by Rigid and SR-L series spreader white halos to light the way. Performance is enhanced by a Whipple EcoBoost air induction system, Icon Dynamics Stage 2 coilover suspension and Fuel Forged FF-45 22-inch monoblock wheels wearing Nitto Ridge Grappler tires. Braking is entrusted to PowerStop Z36 high-performance rotors and ceramic formula extreme brake pads.