Following an earlier move in the United States, General Motors of Canada has announced a price cut for the 2014 Chevrolet Volt.
The new starting price of $36,895 (plus $1,600 destination fee, excluding tax, title, licence and dealer fees), represents a reduction of more than $5000 from the price of the 2013 model.
By taking advantage of various provincial credits for electric vehicles offered in Ontario, Quebec and British Columbia – ranging from $5,000-to-$8,231 – the effective price for a new volt could fall below $30,000 for customers in those provinces.
"Starting at $36,895, the 2014 Volt will offer the same impressive list of features and more," said John Roth, vice president of sales, service and marketing for Chevrolet in Canada.
"Since its launch in 2010, the Volt has seen an increase in battery range and the addition of creature comforts, such as standard heated seats and a leather-wrapped steering wheel in addition to Chevrolet’s MyLink infotainment system," he added.
Official fuel-consumption ratings for the 2014 volt are t 2.4 L/100km (equivalent) in full electric mode and 6.7/5.9 L/100 km (city/highway) on gasoline power.
GM says the Volt is Canada's best selling plug-in vehicle, outselling all other plug-ins and EVs combined in 2012.
While it is marketed as an electric vehicle, the Volt is actually a hybrid that can drive from 40-to-80 on electric power alone when fully charged, depending on terrain, driving techniques and temperature. A gasoline engine extends the car's potential driving range to more than 600 km.
The 2014 Volt will start to appear in dealer showrooms late this summer.