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GM teases new Chevrolet Silverado at owner event

New from ground up pickup will be unveiled at Detroit auto show

Published: December 16, 2017, 11:20 AM
Updated: December 21, 2017, 6:59 AM

2019 Chevrolet Silverado

General Motors will be taking the wraps of the next-generation Chevrolet Silverado at next month’s North American International Auto Show in Detroit, but teased the new pickup at an event celebrating Chevy Trucks’ 100 years and attended by the brand’s most passionate owners.

Chevrolet Silverado 100-year anniversary celebration

“For the Chevy Truck Centennial, we wanted to recognize the customers who have made Chevrolet part of their lives, and have them help kick off the next 100 years of Chevy Trucks. Our owners’ passion is truly humbling,” said Alan Batey, president of GM North America, and global head of Chevrolet. “Many of our owners depend on their trucks for work and play, personalize their trucks in astonishing ways, and pass their loyalty for Chevy Trucks down from generation to generation.

All new from the ground up, the 2019 Silverado 1500 reflects feedback from more than 7,000 owners and potential owners on what they would like to see in their next pickups. The research was the most extensive in the company’s history.

2019 Chevrolet Silverado

The modern design of the new Silverado builds on decades of leading-edge design, dating back to the Advanced Design trucks of the late-’40s to mid-’50s and their successors, the Task Force of the late-’50s and the C/K series (1960-2000). The look is traditional (how can it not be, in a pickup?) with modern cues, such as the thin multi-light headlight array, and multi-level character lines along the side that add visual beauty while conveying a sense of ruggedness.

Capability and performance have also been enhanced, with a higher-grade alloy used in the bed floor, making the bed more functional, while reducing the overall vehicle weight (contributed to by other parts throughout the new Silverado.

2019 Chevrolet Silverado makes grand entrance at 100-year anniversary event

Not much else is known about the truck at this time, with further details, specs and pricing to be announced at the launch next month. However, we do know that it will have an increased number of models (with different engines and transmissions, varying degrees of standard equipment, and improved refinement in ride and handling), including the new LT Trailboss (one of eight Silverado models for the coming year) that combines a 2-inch suspension lift with the Z71 performance package.