Honda brings smart technologies to Detroit

New connected car and automated driving techs highlight ITS world congress

Published: September 6, 2014, 6:00 AM
Updated: November 22, 2021, 4:15 PM

Honda booth

The 2014 ITS (Intelligent Transport Systems) World Congress is poised for launch in Detroit tomorrow, with Honda aboard to show off some of its cutting-edge technologies.

The company will make the first-ever demo of an automated highway driving technology that automates merging, exiting and lane changing on an eight-mile (coincidence?) loop on the roads of downtown Detroit. The system incorporates automated steering and braking as well. 

Honda will also show a vehicle-to-pedestrian/bicyclist system that uses dedicated short-range communications-based communication with a vehicle and a compatible smart phone to alert both of a potential collision, as well as "exchange courteous messages,", although one immediately wonders how they plan to ensure that. Bleep the expletives?

A vehicle-to-motorcycle technology is also on show. A "virtual tow" technology is a Honda first and allows drivers to alert surrounding vehicles to their need for assistance, so that an assisting driver can virtually link up and "tow" the vehicle using connected-car technology, so the "towed" vehicle takes its cues from the lead vehicle and can make its way to a hospital or other emergency service. Their lane-level hazard information with automated lane change technology uses a combination of connected car and cloud communication technology to detect and inform drivers of hazards in their lanes with a live image of details. When the information is received, trailing vehicles can perform automated lane changes and continue uninterrupted driving.

"The creation and deployment of advanced, intelligent transportation systems represent the new frontier in the effort to one day eliminate traffic collisions, injuries and fatalities," said Frank Paluch, president of Honda R&D Americas, Inc. "We will demonstrate our vision for realizing Honda's dream of a collision-free society by showcasing our continued technological innovations in active safety, connected and automated vehicle technology."

The pursuit of a collision-free society is part of Honda's global safety concept of 'Safety for Everyone.' Honda is also big on improvements to situational awareness like lane departure warning, adaptive cruise and collision mitigation systems. Honda says it leads the industry in the deployment of rearview cameras as standard equipment on their MY 2015 Honda and Acura models and was offered on more than 95% of its MY 2014 vehicles. Honda leads the pack with the most models achieving Top Safety Pick or Top Safety Pick status from the IIHS.