Hot Wheels Camaro grows up

GM to market special-edition Camaro with Hot Wheels branding

Published: October 29, 2012, 2:00 PM
Updated: April 29, 2018, 3:57 PM

2013 Hot Wheels Camaro - SEMA

General Motors has teamed up with toy-maker Mattel's Hot Wheels brand to create a full-size Chevrolet Camaro Hot Wheels Special Edition model that will make its debut this week at the SEMA Show in Las Vegas.

Better yet, the car is going into production for a limited period – January to June 2013 – and Chevy dealers will begin taking orders as of November 1. The Canadian-built potential collector's car will be available in both Canada and the U.S., as well as Mexico, Japan, South Korea, Europe and the Middle East.

Painted an exclusive kinetic blue metallic colour with red-lined wheels, it features red Hot Wheels flame logos on the front quarter panels and embroidered on the leather front seats, as well as on the grille,rear deck and door sill plates.


Other exterior highlights include a ZL1 rear spoiler (coupe only) and front upper grille, ground effects package, including front splitter and rocker treatment, black 21-inch wheels (with red outline stripe),two-tone matte hood graphic, rear taillight panel "blackout" graphic and fender "flame" graphics.

Available in both coupe and convertible body styles, the Hot Wheels Camaro will be offered in either 2LT (V-6 engine) or 2SS (V-8 engine) trim, as a $6,995 option package.

The original 1:64-scale Custom Camaro was one of the original 16 Hot Wheels toys from 1968 and remains one of the most valuable Hot Wheels cars among collectors.