Jaguar offers dream drives in heritage cars

Cars in Jaguar Heritage Driving Experience range from pre- and post-war road racers to modern GTs

Published: October 16, 2014, 4:00 PM
Updated: November 22, 2021, 4:15 PM

1961 Jaguar E-Type / XKE

Have you ever pictured yourself behind the wheel of a classic Jaguar sports car? Or perhaps a snarling Le Mans racer?

If you find yourself in England in the near future, that dream could become a reality.

For the first time ever, Jaguar enthusiasts from all over the world will have the opportunity to drive models from a unique collection of Jaguar's own heritage vehicles.

The program, offered by Jaguar Land Rover Special Operations, launches in November at the company's Fen End test facility in England's West Midlands

A variety of experiences will be offered, from one-hour drives to half-day Le Mans 24 Hours race-themed specials and a full-hospitality ‘Grace and Pace’ driving program.

Cars available in this unique Jaguar Heritage Driving Experience range from the legendry Le Mans-racing Jaguar D-type and iconic E-type to the current F-Type R Coupé.

The program launches at JLR's 200-acre Fen End testing facility in Warwickshire in November. Jaguar recently purchased more than 500 British heritage cars from a private collector, some of which will be used in this program.

The collection includes many iconic Jaguars, from pre- and post-war road racers and Le Mans champions, to modern sporting sedans and GTs.

Several drive packages will be available, including:

Jaguar Experience (ranging from £95 to £250)
From passenger rides to driving alongside professionals (including some recognizable faces from the world of motorsport), visitors can choose from individual models such as an XK150 and Mark 2 sedan or selected pairings such as the Series 1 and Series 3 E-type. There’s also the option to drive heritage cars alongside their modern counterparts, such as an E-type with an F-Type.

Le Mans Experience (£750):
This half-day drive package in the iconic C and D-types that competed and won in the famous 24-hour endurance race in the 1950s, as well as the XKSS, also includes lunch.  

Grace and Pace Experience (£2,000):

This full-day program covers the gamut from post-war racers to sports sedans, coupés, roadsters and more, including the new XFR and F-Type R Coupé models. It also provides opportunities to drive creations from the company’s Special Operations division and includes chauffeur-driven transfers in classic Jaguar sedans to a lunch venue.

The first visitors to Jaguar’s Heritage Experience days will also be invited to exclusive guided viewings of the ‘Perfect Ten’ exhibition, installed at Fen End for a limited period following its recent launch at the Jaguar XE reveal at Earls Court, London.

The ‘Perfect Ten’ is made up of iconic Jaguars selected by a distinguished panel including design director Ian Callum, Lord March of the Goodwood Estate and AC/DC front man Brian Johnson. The selection includes the ultra-rare SS100 and the one-of-a-kind XJ13.

More information on the Jaguar Heritage Driving Experience can be found at