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New Ford Mustang limited edition is cool

Ford partners with Coolhaus to showcase new Orange Fury exterior colour

2018 Ford Mustang in Orange Fury

As the US celebrates National Ice Cream Day, Ford is doing some celebrating with a new special edition Mustang — a Mustang-inspired Orange Fury ice-cream sandwich.

Created using Coolhaus Premium Ice Cream and inspired by the new Orange Fury exterior colour for the 2018 Ford Mustang, the ice-cream treat features zesty orange-flavoured ice cream sandwiched between two vanilla whoopie cookies covered in orange icing. It’s held together by a wrapper (bearing the Ford blue oval and “Go Further” tag line), which is made from potato wafer and imprinted with edible ink so you can eat that too.

The new Orange Fury colour was created under the watch of materials design manager Barb Whalen, who had a hand in helping the Coolhaus product developers capture the colour and Mustang essence in the limited edition cool treat.

“I typically focus on things like color research, leather seats and hand stitching, so this was definitely a bit different for me,” said Whalen. “It was fun applying some of those same design philosophies into helping Coolhaus create an ice cream flavor that really embodies the new Orange Fury color.”

“I’ve always been a fan of the Mustang, and was super excited when they came to us with such a special project. We couldn’t be happier that one of the original American classics chose Coolhaus, a new American classic, as a way to add excitement to their latest innovation,” added Coolhaus CEO & Founder Natasha Case. “We thrive on helping our customers realize their vision and love to help create that special, one-of-a-kind experience – one that really makes an impact.”

The 2018 Mustang, available with the new Orange Fury exterior paint, goes on sale this fall but customers can start exploring the customization options on July 25th, at www.ford.com/mustang/2018.

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