Porsche introduces Travel Club to Canada

Participants will be able to drive the new Porsche Boxster on a luxury tour of Vancouver Island

Published: May 4, 2012, 9:00 PM
Updated: November 22, 2021, 3:45 PM
The Porsche Travel Club, a concept already proven in Europe, is coming to Canada.

"Imagine a spectacular coastal and cross-mountain drive from Victoria to the remote Pacific Rim outpost of Tofino. Now imagine driving a tight and twisty, two-lane road – top down in the height of summer – in a new Boxster! " That's the hook Porsche Canada president and CEO, Joe Lawrence dangles when talking about the Travel Club.

Starting late this June, six couples will have a chance to experience Porsche's newest roadster on some of Canada’s most breathtaking roads, before the car officially goes on sale.

The tour begins on the rocky coastline of Vancouver Island, then winds through primeval forests and along the shore of pristine glacial lakes on spectacular driving roada, to Tofino and back.

The first section of the route leads from Victoria around Shawnigan lake. After a short break and a driver change, it continues in the direction of Nanaimo to the first lunch destination, the Tigh-Na-Mara Seaside Spa Resort in Parksville. 

After lunch, it continues on highways 1 and 19 along the coastline, leading through Port Alberni, along the Sproat and Kennedy Lakes and through the Pacific Rim National Park Reserve, which is characterized by rugged coasts and lush temperate rainforests.

After approximately 330 km of exciting roads, drivers will arrive at The Wickaninnish Inn in Tofino, a landmark Relais & Châteaux property. Travel + Leisure readers voted the Wickaninnish Inn as their top rated Canadian hotel and one of the top 25 resorts in North America in their World's Best Travel Awards.

There the travelers will enjoy a gourmet dinner, and stay overnight, before the return trip to Victoria. En route they'll stop at The Landing Westcoast Grill in Nanoose Bay, for lunch before arriving back at the Westin Bear Mountain Golf Resort and Spa for the farewell dinner and final night’s stay.

"The combination of an incredible landscape, first-rate accommodations and a compelling driving experience that only a Porsche can provide makes this driving program unique in Canada,” says Stephan Griese, Drive Event Manager at Porsche Cars Canada. 

Griese previously spent four years as the Project Manager for the Porsche Travel Club in Germany.

The 2013 Porsche Boxster was unveiled at the Geneva Auto Show this March. The Porsche Travel Club is an exclusive “first-drive” opportunity before the car’s official on-sale date in Canada, on June 30th.

Porsche Canada will offer only two four-day waves of Travel Club Canada. The first wave runs from June 25-28, 2012 and the second wave from June 28 to July 1. The introductory price of $3,450 per participant includes accommodations, food and fuel during the drive with the new Boxster. 

For further details, you can contact the Travel Club at